Does link disavow tool do anything?
This article describes what happened when we removed our link disavow file.
This is a case study involving dejanmarketing.com domain and impact of link disavow file removal on its vulnerability to ongoing algorithm updates. Our reasoning for this test was that brands "Dejan SEO", "Dejan Marketing" and domain "dejanmarketing.com" had enough recognition and organic link authority that a few weird links couldn't possibly harm its status in search results.
We observe over a year worth of Algoroo SERP flux data against the Search Console position data for "SEO".
- 23 May 2017: Deleted link disavow file
- 07 January 2018: Multi-week update. Impact: Negative
- 21 February 2018: Unknown update. Impact: Negative
- 09 March 2018: Multi-Day update. Impact: Positive
- 01 April 2018: Unknown update. Impact: Positive
- 25 April 2018: Unknown update. Impact: Positive
- 24 May 2018: Unknown update. Impact: Penalty-Level Event
- 10 July 2018: Uploaded new link disavow file
- 3 August 2018: Core algorithm update. Impact: Recovery-Level Event
